Social Media Minor

The 15-credit Social Media Minor, offered at both Florham and Metro, prepares students to work as social media managers on behalf of brands and organizations as well as for a variety of positions in tech companies. It is for students who are interested in exploring the impact of social media on our society as well as how social platforms are designed and how they can be utilized effectively. Students will explore how social networks’ algorithms and community standards can be crafted to have a positive social impact. They will also learn how to use social networks to build relationships with audiences.

Required

COMM 2205 The Social Impact of Social Media

Elective

Take 12 credits from among:

• COMM 2206 Managing Social Media Accounts
• COMM 3204 Managing Social Media Crises
• COMM 3208 The Ethics of Social Media
• COMM 3207 The Business of Influencers
• COMM 4205 The Work from Home Revolution
• COMM 2207 Digital Media Presentations
• COMM 2004 Principles of PR
• COMM 3035 Public Relations Writing
• COMM 3051 Communication and Gender
• COMM 3004 Communicating in Organizations
• COMM 3006 The Power of Storytelling