Event Planning Checklist

  • This checklist is meant to be a tool to assist those who plan large scale events on campus. The goal is to ensure that all aspects of an event are covered and carried out successfully. 
  • Not all tasks listed are essential to implement a successful event.  However, please consider each task listed and perform what is fitting for the program you are planning.
  • Please consider planning events as far in advance as possible (6 weeks minimum).  Events taking place at the beginning of the semester should be planned the semester prior.
  • Factor in “down times” when the university experiences reduced staff:  Summer vacations, holidays (i.e. Thanksgiving/Christmas/Hannukah), and winter break.

10-12 Weeks Prior

TASKCOMMENTSCONTACT INFO
Determine goals and purpose of the event· Who is the target audience for the event?
· What are the objectives or message to convey?
· How will you gauge effectiveness?
· What do you hope to accomplish?
· How does this event complement the strategic plan?
Select date/time· Ensure hosts, VIPs and/or speakers' availability. Plan for possible dates/times
· Determine if additional guests are to be invited (spouses, family, etc.)
· Consult campus calendar for conflicts and consider religious calendars to be sure date is appropriate
· Think of campus culture/workday schedule and find a day/time that makes sense
Check with the Calendar Office
Set budget· Consider cost to the institution (honorarium, hotel and travel costs, food, extra expenses like books, etc.)
· Research potential funding sources (co-sponsor and cost share with other departments)
Select and reserve venue· Are A/V or Zoom capabilities needed?
· Is parking needed?
· Maximum capacities for size of event
· Are there other events being held nearby? Potential sound conflicts?
· Accessibility
· Is the building open at the time the event is being held?
· Loading dock or delivery capabilities needed?
· Security issues – is public safety needed?
· Consider inclement weather alternatives – who makes the call?
· SAMI support portal https://sami.fdu.edu/tas/public/ssp/
· Florham Public Safety #8888
· Metro Public Safety #2222
· Vancouver: Sonali Hoheisel (hoheisel@fdu.edu) or Nico Galeano (nicolasg@fdu.edu)
Guest list· Consider target audience and key messages when developing guest list
· Is there a standard guest list already generated for a past event?
· Are there specific faculty/classes that should be invited
Consider special permits, licenses, insurance, etc.· Is there a need for public performance license/permission?
· Contact the library for copyright or license questions
· Contact Risk Management for special permits or insurance
· Library contact for copyright and license questions – Leanne Minkoff: l.minkoff@fdu.edu
· Risk Management contact – Gail Lemaire #7083
Consider need for potential vendors· Always use FDU caterers or vendors
· If not possible, consider cost and who covers the expense
· Vancouver contact: HAVE Culinary Training Society: Melissa Wight (office@have-cafe.ca)
· Rose & Swan – Florham https://fdu-florham.catertrax.com/
· Rose & Swan – Metro https://fdu-metropolitan.catertrax.com/
Determine meeting schedule for those involved in planning· Create reoccurring calendar appointments
· Delegate tasks to those working on the event
· Create an appropriate check list of tasks based on this checklist
Develop production/design schedule· Brainstorm a program, flyer, website and social media posts, signage, etc.
· Ensure all promotional materials are accessible (proper color contrasts, accessibility statement, etc.)
· Set deadlines for materials to be printed in order to receive materials on time
Develop communication plan· What is the event’s main message?
· What media best reaches the target audience?
· Determine channels to advertise (email blasts, radio promo, outreach to local entities)
· Ask Public Relations for assistance with marketing
Public relations contacts:
· For university news and media relations: Dina Schipper schipper@fdu.edu
· For media relations and newsletter: Scott Giglio: giglio@fdu.edu
· For feature articles: Kenna Caprio: kcaprio@fdu.edu
· For social media: Sydnie Fatt sydniefatt@fdu.edu
· For adding to the FDU Trumba calendar: Mary Ann Bautista bautista@fdu.edu
· Vancouver: Lester DeGuzman (l.deguzman@fdu.edu)
Will the event stream live or be recorded?· Contact IT to research options
· Who will caption the live stream?
· Where will the video be archived afterward?
· SAMI support portal https://sami.fdu.edu/tas/public/ssp/
Is a photographer or videographer needed?· Contact Public Relations for photographer/videographer
Save the date?· Send save the date email?
Begin researching travel arrangements and hotel if needed· Depending on who is covering the cost, reach out to the admin person for that department to make travel arrangements

6-8 Weeks Prior

TASKCOMMENTSCONTACT INFO
Reserve travel/hotel accommodations for speaker/VIP· Is a hotel block needed?
· Do VIP/speakers have accommodation requests, ADA, or dietary restrictions?
Secure A/V needs· Lighting, microphones, sound system, video
· Projector/screen
· Ensure IT staff will be on site for event
· SAMI support portal https://sami.fdu.edu/tas/public/ssp/
Select & book caterer· Any dietary restrictions to consider? Vegan, gluten free, or other allergies?
· Linens for tables/chairs
· Water for podium
· Will alcohol be served?
· Set menu
· Extra trash/recycling receptacles?
· Vancouver contact: HAVE Culinary Training Society: Melissa Wight (office@have-cafe.ca)
· Rose & Swan – Florham https://fdu-florham.catertrax.com/
· Rose & Swan – Metro https://fdu-metropolitan.catertrax.com/
Need background music?· Secure musicians or appropriate sound
Promotional items· Design flyers, invitations, tickets, pamphlets, etc.
· Write press release and prepare calendar listing
· Order giveaways
· Request Library exhibit to go along with the event? Reach out to the library
· Reach out to the bookstore if ordering copies of books
· Florham Library (973) 443-8515
· Metro Library (201) 692-2279
· Florham Bookstore (973) 514-1644
· Metro Bookstore (201) 692-2093
Request speaker/VIP bios· Request brief bio and photo (high resolution)
Send save the date and registration information· Create Zoom room if needed
· Explore a way to have guests register for event
Venue prep· Order plants, flowers, balloons, decorations, etc. for venue/stage
· Need podium and FDU seal/flags/banners?
· Need special chairs/tables?
· Need Easels, markers, paper, etc?
· Need coat racks, fans or heat lamps?
Inform Public Safety if large event· Need fire marshal approval?
· Need ushers, crowd management, etc? Send request for volunteers (student ambassadors?)
Need additional speakers?· Arrange for Emcees, presenters?
· Someone to introduce President or other VIP?
Submit event in CEPAC website· Inform chair of CEPAC and request assistance with promotion (add to website list of events?)

2-4 Weeks Prior

TASKCOMMENTSCONTACT INFO
Review printed materials and release press announcements· Ask several people to review flyers & promotional material
· Reach out to Public Relations for press release
· Public relations contacts:
· For university news and media relations: Dina Schipper schipper@fdu.edu
Ensure permits, license and insurance is secured· Follow up with Risk Management
Arrange for transportation· Buses, shuttles, etc for campus visits
· Determine parking for visitors
· Include campus maps/directions in communication
Schedule A/V and IT run through· Follow up with the open SAMI ticket to schedule run through
Finalize transportation and welcome packets for speaker/VIP· Make sure transportation is confirmed
· Create welcome packets/materials for speakers/VIPs
Make parking and directional signage if needed· In house directional signage – check in with Public Safety
Create script for introductions/presenters· Seek input if needed from others regarding introduction remarks
· Make sure President/Provost/Dean/moderator has enough information about the event to be able to give remarks/moderate
· Ensure text isn’t redundant
· Include phonetic spellings for names difficult to pronounce
Schedule volunteer training· Student ambassadors, ushers, volunteers should know their roles
Consider how to assess/collect feedback for the event· Survey? Feedback form?

1 Week Prior

TASKCOMMENTSCONTACT INFO
Send final RSVP number to caterer
Send reminder email to all participants and external vendors· Include final details, timeline, talking points, map, directions, parking pass, etc.
Finalize seating plan, room diagram/setup· Place cards
· Name tags
Make a list of materials to take to the venue· Pens, paper, markers, whiteboards, tape, scissors, laptops, cords, gift bags, etc
Prepare assessment/feedback tool· Create survey or assessment tool
· Print or communicate how to access this tool
Make sure the event doesn’t need to be cancelled· Are there any reasons why the event can’t be held? (weather emergency, health, conflicts)
· Prepare contingency plan (below) and follow steps as early as possible

1-2 Days Prior

TASKCOMMENTSCONTACT INFO
Floral arrangements· Purchase and store in cold place
Create final “to do” list or backup plans if something goes wrong· Include contact information for key personnel to help troubleshoot
Re-confirm with caterer, facilities room set up, IT support
Decorate/walk through room set up
Test web streaming
Contingency plan if event needs to be cancelled.· Notify presenter/VIPs and reschedule for new date if possible
· Send email to the university community announcing cancellation (including Vancouver!)
· If applicable, email zoom registrants informing them of the cancelled event
· If applicable, update information on website
· If necessary, cancel the food order
· Cancel facilities set up
· Cancel SAMI Ticket
· Update flyer and distribute

Day of Event

TASKCOMMENTSCONTACT INFO
Arrive early for final walk through
Oversee vendor set up
Ensure all seats are labeled correctly
Ensure podium main table is ready· Water, notes/scripts
Ensure IT support is on hand· Extra microphones in case one malfunctions
· Extra laptop

After the Event

TASKCOMMENTSCONTACT INFO
Send thank you notes· Include pictures of the event
Process invoices
Debrief with key staff
Pack up all materials
Book next year’s event (if recurring)· Submit form for CEPAC
Enter assessment data· Enter feedback and share with appropriate staff
Add the event (when appropriate) on the faculty/staff page of FDU What’s New
Return the venue to the original set up· Contact Facilities to make sure rooms are back to original set up
Share recording (if applicable) and upload file to content management site