Do you want to discover your entrepreneurial potential? Have you ever wanted to start a business, or know how companies launch new products? Look at Facebook, Airbnb, and other all successful companies. All these businesses have been started from a founder’s or founders’ ideas! FDU Entrepreneurship education will show you a path to become successful entrepreneurs for students who seek to discover their entrepreneurial potential within themselves and build a solid understanding of the journey from initial idea to a fully operating business. Also, FDU’s entrepreneurship program will benefit those seeking careers in corporate enterprise as “intrapreneurs,” identifying opportunities and participating in the large organization’s innovation process.

FDU Entrepreneurship course offerings emphasize:

  • Experiential learning that enables students to develop practical entrepreneurial skill-sets
  • Global perspective that emphasizes innovation and long-term sustainable business practices
  • Interactive lecture that engages the student in the learning process
  • The use of team-based teaching and learning
  • Real-world readiness by connecting with the resources and outreach programs through the Rothman Institute of Innovation & Entrepreneurship.

It is our goal that FDU entrepreneurship major will:

  • Discover entrepreneurial potential within students.
  • Learn how to ideate and validate new business ideas using lean startup methods.
  • Experience a journey from initial idea to an operating business.
  • Grow as an entrepreneurial leader equipped with leadership, teamwork, and critical thinking abilities.
  • Develop solid understanding in unique nature of entrepreneurial business (e.g., entrepreneurial finance, initial sales, new business pitch)
  • Understand ‘intrapreneurship’ to identify opportunities and participate in the large organization’s innovation process.

Featured Entrepreneurship Alumni

Many graduates from FDU entrepreneurship programs successfully launched their businesses and are thriving in a variety of industries. You can be one of them!

Bobby Stern, Riviera Caterers

Ryan Urban, Founder and CEO of Wunderkind (formerly BounceX)

Career and Internship Opportunities

Our students intern and are employed by Ansell Healthcare / Reckitt Benckiser / Cushman & Wakefield / Soundboard Angel Fund / Red Clover / Synergy Events / Publicis / BrickHouse Security / Hollister / American Association of Colleges of Pharmacy (AACP) / Morgan Stanley / SoundBoard / Michael Kors / Disney / Aeropostle – NYC / Ann Taylor / TerraCycle / ADP / BASF / Anthropologie / USA Sports Group / Acosta / Wakefern Food Corp. / Flybar / City of Summit / Dallien Realty / Stonehall / Polestar Group / Kraus Marketing / Drive Action Digital / LC Equipment / Food Bank of NJ / Relax America / Financial Principles / Peformline and more.

Connections and Networking

To provide the state-of-the-art and hands-on entrepreneurship education, we also closely collaborate with Silberman’s Rothman Institute of Innovation and Entrepreneurship, a nationally recognized entrepreneurship center, which was recently honored with the Excellence in Curriculum Innovation in Entrepreneurship Award by Deshpande Foundation.

Rothman Institute also organizes yearly FDUPitch Competition. If you have been thinking of an idea, you can use your learned skills to make your pitch in the competition and compete for cash awards. The winner also will have the opportunity to participate in the regional pitch competition, UPitch, where you will be competing with the students from other participating schools in NJ.

Throughout the entrepreneurship courses, you will have numerous opportunities to meet successful entrepreneurs through entrepreneur interviews, guest speaker sessions, and field assignments.

Students visited the offices of BounceX.

Students attended a workshop hosted by the Rothman Institute of Innovation and Entrepreneurship.

Requirements for the Degree

All students enrolled in the Bachelor of Science Degree program must complete the University and Business Core Curriculum in addition to the major requirements listed below. Any student interested in pursuing a minor in entrepreneurship should refer to the list of minors offered at the Silberman College of Business.

Entrepreneurship Major Requirements

The current degree program requires 21 credits of major specific courses listed below. Students with specific questions should contact their advisor on their home campus.

Required Courses (five)

Elective Courses (select two)

Please note that elective courses are not offered every semester

Course Descriptions

  • ENTR3101 This course focuses on the special problems and the nature inherent in the management of a small entrepreneurial firm. This broad principles course will lay the foundation for the entrepreneurial approach and perspective of managing a business. This course is taught in a lecture format with a substantial amount of time devoted to class discussions, guest lecturers and speakers, and case studies.

  • ENTR3202 Family businesses are in an important force in the United States economy, they employ more than 50% of the workforce, account for nearly 60% of the gross national product and represent more than one-third of the Fortune 500. The magnitude of family businesses and their economic impact suggests that every business discipline needs to understand how to effectively deal with the "business family". Family businesses are a combination of very different organizations with very different social dynamics and synergies. This course covers issues relevant to the structure, evolution, management, ownership and continuity of the family firm. It will look at roles, boundaries, structures, values and purposes of family businesses, including stages of business and family development, succession, change in the business and other structures between the family and the business

  • ENTR3300 This course examines the development of the Internet and World Wide Web and how digital technology is affecting the world of the entrepreneur or small business owner. In particular, the course is concerned with exploring what opportunities and challenges the Internet offer to start-ups as well as existing small-and medium-sized companies. The primary aim of the course is to understand how e-commerce affects the strategic options available to entrepreneurs and how to evaluate whether an idea for an e-business can be transformed into a viable opportunity. Discussions and assignments will focus on the competitive challenges and opportunities raised by the internet in the areas of channel structures, pricing, distribution and product marketing. Unfolding and future trends relating to the use of digital technologies will be considered. This course is organized in terms of four axes: technology, management, consumer and social and legal implications.

  • ENTR3601 This course focuses on the emergence of women leaders globally and on women in work environments generally. The primary objective is to consider what this means for all young adults as they build careers today in workplaces that are increasingly gendered and diverse, and often include navigating "labyrinths" to reach the higher levels. Students will investigate the organizational issues that are emerging during this age of what has been called "Second Generation Bias" and what this means for all work environments. Discussions and assignments will involve current issues and challenges that women leaders face, interviews and case studies of women business owners, and will heavily rely on various online tools that are available today.

  • ENTR3710 Do you want to experience how successful entrepreneurial companies launch new products? This course focuses on lean startup principles to create a business model. Students will learn how to use the lean startup methodology to plan a new venture and make intelligent "go/no go" decisions based on customer feedback and validation of hypotheses during the design process. Students will learn about the design and purposes of a business model, will create a valid business model as a group project, and will present their projects at the end of the semester.

  • ENTR4100 Bootstrap financing, loans, internal financing, leveraged buyouts, venture capital, private placements, public offerings - all are vehicles for financing independent or corporate ventures. Successful financing of a venture requires a clear knowledge and understanding of financial requirements and strategy, potential sources of capital, investor requirements and expectations, gaining access to funds, presentation, due diligence, negotiation and fund distribution. Also important to understand are the hidden costs associated with each funding source. The course will introduce the student to the elements and approach to successful venture financing.

  • ENTR4498 This course will provide the student with an internship in a growing company and the opportunity to gain firsthand experience in working in an entrepreneurial environment. The student is consulted and his or her academic background, work experience and career goals are carefully reviewed prior to assignment. Personal and career development will be reviewed at frequent intervals during the program.

  • ENTR4499 This course will provide the student with an internship in a growing company and the opportunity to gain firsthand experience in working in an entrepreneurial environment. The student is consulted and his or her academic background, work experience and career goals are carefully reviewed prior to assignment. Personal and career development will be reviewed at frequent intervals during the program.

  • ENTR4600 This course focuses on understanding and managing growing ventures, beyond a start-up phase. It provides students with a clear understanding of this management of a high growth venture. Students will benefit from a variety of pedagogical methods, such as case study, simulation, and meeting with successful entrepreneurs, as well as from extensive one-on-one sessions with the instructors.

  • MGMT3400 This course is an introduction to the broad, interdisciplinary field of sustainability management. It focuses on understanding and solving complex world challenges as future civic and business leaders from a whole-systems perspective -recognizing the interaction between environmental, social, and economic factors and the interdependence of business and society. It examines the importance of responsible behavior and the potential advantages that sustainability practices can provide to various stakeholders and the types of organizations that serve them. It creates a foundation for understanding how various functional disciplines contribute to effective sustainability behavior, leadership and management, and discusses potential sustainability career paths.

  • MGMT3620 Have you ever managed other people? If so, you know it can be very challenging. If you progress in your career, its highly likely you will soon be expected to be a good manager and leader, regardless of your functional specialty. So this course is for you. It focuses on developing the skill set and self-awareness that is essential to effective leadership. Self-assessments and guided exercises will provide students with greater insight into their leadership styles. In fact, this course will prepare students to exercise authentic, responsible leadership in all facets of their lives.

  • MKTG3341 Students develop professional sales presentations through the application of both oral and written communication skills in the determination and satisfaction of buyers needs. This includes basic sales skills including creating a positive first impressions, designing a persuasive message, responding to objections, emphasizing win-win, closing a sale and an introduction to the motivation and control of the sales force.